Account Manager [Car Account] - London Agency - to £30k
Below-the-line arm of an international agency, seeks a talented Account Manager to work on a prestigious car account.
The client is the agency's largest client for whom they have been working for 10 years. During that time, they have created a strong relationship with the marketing teams and now provide them with a raft of through-the-line marketing services.
The successful Account Manager will become an integral part of the team, providing project support to the Account Director and (as the team grows) potential line-management to an Account Executive.
The type of work will be varied and will stem from car/van launch, brand awareness, sales driving and customer retention activity.
Campaigns will include the development of:
- Dealership POS
- Launch events / PR stunts
- Test drive / sales driving proposals
- Local dealership awareness activities
- CRM initiatives
- Third party partnerships
- Direct mail - postal and digital
- Online initiatives
You will undertake the usual account management responsibilities to ensure the smooth day-to-day running of the account.
Requirements:
- Solid agency background with at least 3 years experience of managing below-the-line marketing projects.
- Automotive experience preferred but a natural curiosity and willingness to learn about the automotive market essential.
- Strong communication and presentation skills - client-facing, within the agency and with suppliers and partner agencies.
- Print production knowledge enabling you to clearly brief the in-house production team and, in some cases, liaise with printers direct.
- Experience of working with and managing traffic, creative and studio departments to ensure work is produced to brief and on time.
- Exceptional organisational skills - be able to effectively juggle several projects as well as agency and team administration tasks.
- Appreciation of the creative process and ability to inspire and motivate our creative teams.
- Excellent attention to detail.
An exceptional opportunity at an exceptional agency. |
